roost logoReal Estate agents are mighty in numbers and skilled in communicating thier services to consumers. Eventhough many are critical of REALTORS, they are leaders in many ways – social media being one of them.

Today Roost announced that they are planning to extend the same services they provide to real estate agents to other professional ranks. Here is the letter announcing their expansion.

I’m very excited today to announce the next generation of Roost.com.  We’ve taken everything we’ve learned in the last year of building Social Marketing products for Real Estate brokers and agents and put it into this product.  And we’re confident you’re going to like it.

The new Roost.com is a Social Marketing Platform for any Professional (REALTOR, CPA, Lawyer) or Business (Brokerage Firm, Law Firm, Consultancy) who wants to leverage the Social Web for more referral and network business.

  • Roost helps you create powerful marketing campaigns across Facebook, Twitter (and soon LinkedIn)
  • Roost does the work for you by suggesting actual content, types of posts, and when to post
  • Roost allows you to join forces with the people around you to increase the reach of each other’s campaigns
  • Roost is FREE (we’ll offer additional Premium versions soon with more robust features – for a monthly subscription fee)

For those Roost clients (REALTORs and Brokers) using our Roost products on Facebook, these new features are all available to you immediately.  More importantly, they provide terrific support for your customized Broker and Agent FB pages and tabs.  We’re also continuing to invest in and improve our Real Estate and Home Search tabs, and are excited to say we will be releasing an update to the Facebook Real Estate tab within the next month!

Real Estate is near and dear to our hearts.  We will continue to build and refine products for it.  We also have some very exciting news and Real Estate partnerships to announce soon.  Stay tuned!

Try out the new Roost.com and we look forward to any feedback on how we can make it better for you.

PS you can learn more about this release in the Press Release attached, as well as at the RoostBlog.