Increasing the relevance of MLS organizations – How about expanding the scope of data offered?
MLSs are under siege right now. Since they control the most consistent and profitable cash flow source in the industry, they are very attractive targets. They need to continue to innovate to increase their value and relevance since many are chipping away at their positions right now. It’s clear from the work we’ve done with MLSs. Data quality and comprehensiveness is the core value proposition common to all MLSs. No other organization has figured out a way to deliver the breadth and depth of quality real estate information that MLSs offer today. Even well financed venture-backed start-ups have not figured [...]