About Marilyn Wilson

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So far Marilyn Wilson has created 527 blog entries.

72% of Recent Homebuyers Report Feeling Some Level of Frustration with Their Home Purchase.

It is often said that for most people buying a home is the single largest purchase of their lives. A decision of that magnitude should be made with time and careful consideration, but recent buyers have been rushing from one house to the next, making offers as quickly as they can.  It should be no surprise then that the chief complaint revealed in the WAV Group Homebuyer Frustration Report was feeling rushed to make an offer on the house, with 49% of frustrated buyers pointing to this issue.

By |2022-07-14T08:12:03-07:00July 14th, 2022|Reports, Research, Thought Leadership, WAV Group Research|Comments Off on 72% of Recent Homebuyers Report Feeling Some Level of Frustration with Their Home Purchase.
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Maine Listings is looking for a new CEO

Maine Listings, based in South Portland, Maine, one of the oldest and most progressive statewide Multiple Listing Services in the country is seeking a new Chief Executive Officer to run its 6,800+ member association-owned MLS.

By |2022-06-29T10:46:00-07:00June 29th, 2022|Announcements, MLS|Comments Off on Maine Listings is looking for a new CEO
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Announcing Mark A. McLaughlin Partnering with WAV Group

At WAV Group, we take great pride in selectively adding only seasoned and highly successful real estate veterans to our team to deepen the support and counsel we can provide. We consistently seek ways to enable our clients to achieve their dreams of highly differentiated brands that deliver relevance, growth, market share dominance and profitability. Mark A. McLaughlin delivers on all of those traits - and more.

By |2022-06-28T10:02:04-07:00June 28th, 2022|Announcements, News, Our Company, Press Releases|Comments Off on Announcing Mark A. McLaughlin Partnering with WAV Group
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MLS Consumer-Facing Lead Generating Websites

What is the role of the MLS to run consumer facing, lead generating real estate websites?  This has been a question that the industry has struggled with since the beginning of the internet search era. For many years, many brokers were not in support of MLS consumer websites because they felt they were competitive with their own online efforts. The classic mantra was “don’t level the playing field.”  

By |2022-07-20T12:46:16-07:00June 24th, 2022|Associations, MLS, MLS Insights, Strategic Planning|Comments Off on MLS Consumer-Facing Lead Generating Websites
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How do you get your agents to fall in love with the technology you provide?

Just knowing how to use the technology is not enough to cement agent adoption of the tool. They need to understand the bottom line: How is this technology going to make me more money? If they don’t see and experience the benefits of the tool early on, then it really does not matter how easy it is to use or how efficiently they interact with it.

By |2022-06-09T11:07:16-07:00June 8th, 2022|MLS, MLS Insights|2 Comments
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RealMLS’ Division Metro Market Trends Hires New General Manager

RealMLS in Jacksonville, Florida has diversified its revenue generation opportunities by operating a Market Stats division that serves not only residential real estate, but the entire real estate ecosystem. They have leveraged their MLS data expertise into an entirely new business. Today, the company is announcing their new General Manager to run their Metro Market Trends division, Jennifer Tossavainen.

By |2022-05-17T11:31:39-07:00May 17th, 2022|MLS, Press Releases|Comments Off on RealMLS’ Division Metro Market Trends Hires New General Manager
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The Importance of Peer-to-Peer Perspective to Measure Your Greatness

If I told you I could run a 40-yard dash in only 20 seconds, you might think that is amazing, unless you knew that professional athletes run it in more like 4 seconds. The point is that simply measuring your performance without a standard can warp your perspective. But what is the standard that you SHOULD use to measure your aptitude?

By |2022-12-05T10:39:31-08:00April 15th, 2022|MLS, MLS Insights, Strategic Planning|Comments Off on The Importance of Peer-to-Peer Perspective to Measure Your Greatness
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Don’t Let the Flow of Data Overwhelm Your MLS

There are three key challenges facing MLSs today that all organizations must address, regardless of their size or geographic boundaries. The first is market complexity. Just ask any brokerage that has tried to integrate a new MLS data feed into their existing tech stack. When data fields and policies don’t line up exactly, that can create a bottleneck in the flow of data.

By |2022-04-14T08:11:48-07:00April 14th, 2022|MLS, MLS Insights, Real Estate Technology|Comments Off on Don’t Let the Flow of Data Overwhelm Your MLS
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Getting a Customer-First Mindset for Your MLS

Clootrack surveyed over 102 customer experience experts in a recent study that looked at the importance of the customer experience as a key differentiator for successful businesses. The second biggest challenge these experts pointed to, for organizations improving the customer experience, was this idea of a customer-first mindset.

By |2022-07-20T12:47:05-07:00April 7th, 2022|MLS, MLS Insights, Strategic Planning|Comments Off on Getting a Customer-First Mindset for Your MLS
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Victor Lund to Present at Future City In the Bahamas March 20-22

WAV Group co-founder, Victor Lund, will be traveling to the Bahamas to present on the topic of web3 in real estate. Future City 2022 is hosted by leading real estate publisher TheRealDeal. Future City 2022 is an exclusive retreat for C-suite executives, principals and partners who are learning of all the ways how PropTech is revolutionizing development, management, construction, design, marketing and finance.

By |2022-03-14T16:04:44-07:00March 15th, 2022|Our Company, Our Services, Real Estate Technology, Web3|Comments Off on Victor Lund to Present at Future City In the Bahamas March 20-22
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Have you mapped your customer’s entire journey?

If you want to improve your MLS customer’s experience, one of the first critical steps is mapping out the entire customer journey.  From awareness, to purchase, to onboarding to active involvement, there are dozens, if not hundreds, of customer touchpoints that influence the customer experience and your customer’s perception of your organization.

By |2022-07-20T12:47:32-07:00February 24th, 2022|MLS, MLS Insights, Strategic Planning|1 Comment
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MLS PIN names Coldwell Banker veteran Erminio Grasso as new CEO

MLSPIN, one of the largest and best run MLSs in the country made the smart step to hire a broker executive to take the reins from Kathy Condin after her celebrated 44 year career! With Erminio Grasso’s depth of experience running highly successful brokerages, he brings a whole new dimension to MLS leadership.

By |2022-02-15T15:21:15-08:00February 15th, 2022|MLS, Press Releases|1 Comment
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