THE WAV GROUP, Author at WAV Group Consulting

What is Your Lead Conversion Strategy?
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What is Your Lead Conversion Strategy?

Main category, Marketing, Strategic Planning

What is Your Lead Conversion Strategy?

This is a guest post sent to us by Carl DeMusz of NORMLS - https://www.linkedin.com/pub/carl-demusz/4/749/249 Real estate markets are cyclical and change with the economy. They tend to be closely linked to employment which is also impacted by the economy. We have often observed times when the housing market can lead the economy out of recession. One thing that helps improve the housing market is a well-informed consumer who realizes that while housing markets are cyclical they always recover. They know that if they buy a home and hold on to it, the value will rise over time simply because people [...]

By THE WAV GROUP|2018-05-03T21:24:04-07:00July 9th, 2014|Main category, Marketing, Strategic Planning|Comments Off

WAV Group Partner Mike Audet Joins Real Estate Webmasters
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WAV Group Partner Mike Audet Joins Real Estate Webmasters

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WAV Group Partner Mike Audet Joins Real Estate Webmasters

Over the last 10 years, since co-founding the WAV Group with Marilyn Wilson and Victor Lund, I have had the pleasure of working with many wonderful clients including MLSs, technology companies, franchises and brokers all over the world. From strategic planning and research to helping brokers and MLSs choose their next technology platform to creating the first MLS in Brazil, I have enjoyed every aspect of the consulting world and being a WAV Group partner. Recently, however, I made a strategic decision to return to my roots and focus on the technology sector of our industry. I grew up [...]

By THE WAV GROUP|2018-05-03T21:24:04-07:00July 8th, 2014|Main category|6 Comments

Homesnap Pro Now Free to All MLSs for 12 Months
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Homesnap Pro Now Free to All MLSs for 12 Months

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Homesnap Pro Now Free to All MLSs for 12 Months

An article from RIS Media Homesnap, the real estate app that enables users to “snap any home to find out all about it,” has announced that its agent only version, Homesnap Pro,is now free to all multiple listing services (MLSs) for the first 12 months. Homesnap Pro combines agent only MLS data with an award winning mobile app, arming real estate professionals with the power of their MLS while they are in the field. Any MLS that wants to make Homesnap Pro available to all its agents can now do so for free for 12months. Homesnap also announced that The [...]

By THE WAV GROUP|2018-05-03T21:24:05-07:00June 20th, 2014|Main category|Comments Off

Technology Self Audit For Real Estate Companies

If you are a mega broker, with thousands of agents, you will have an IT department that watches over your software and technology infrastructure. If you are a small or medium size broker, that chore usually falls to you, much like it does for us, in our consulting company. We watch real estate technology on a daily basis and advise some of the best technology companies in the business on how to improve their product’s user interface, how to put together marketing and communication plans and many other services, and even for us, this is a daunting task. Every time [...]

By THE WAV GROUP|2018-05-03T21:24:09-07:00June 13th, 2014|Main category, MLS Insights, Technology Evaluation|Comments Off

Early Success Can Be Tricky – Take Care!

We work with all types of companies and organizations and have the opportunity to see many different approaches to successfully delivering products and services. Successful companies have many similarities and when you look into them closely you see certain constants. These companies almost always have strong leadership, values and a clear vision that is understood by everyone that works there. When you look back at their evolution you see a company that stayed on track to their core mission. You’ll see a company that understood the basics and paid attention to detail, their customers, what the market was asking for [...]

By THE WAV GROUP|2018-05-03T21:24:14-07:00April 9th, 2014|Broker-Agent Information, Main category, MLS Insights, Our Services|Comments Off

How A Top Agent Goes To The Next Level

A while back I did an interview with Justin Havre, who is a top real estate agent in Calgary Alberta working at CIR REALTY. CIR is the largest independent firm in Canada with about 650 agents. With his team, Justin Havre & Associates, he has been number one or two in his market for a number of years, (#1 team for 2011-2013) and to put things in perspective, at the time of the first interview he and his team were doing nearly 200 transactions a year. I sat down with Justin in our original interview to understand some of the [...]

By THE WAV GROUP|2018-05-03T21:24:16-07:00March 12th, 2014|Broker-Agent Information, Main category, Our Services|Comments Off

One Real Estate Tool You Have to Have!

If you are not using retechnology.com on a regular basis or have not logged in lately you are missing some great tools that can help you improve your real estate game immensely. These are also free tools, the best kind! Over 650,000 agents have access to retechnology.com through their MLS, but not everybody is taking full advantage of this great tool and may not be aware of some of the outstanding features it offers. Like users of most MLS systems, that only use 10% of what a MLS system can do, many use retechnology.com for certain things like getting information on a [...]

By THE WAV GROUP|2018-05-03T21:24:16-07:00February 25th, 2014|Main category|Comments Off

Your MLS Technology Business Rules – Bet You Don’t Know Them!

I have worked with hundreds of MLSs around the world and been personally involved in over 100 installations and/or conversions and one thing I have discovered over the years is a little-known fact. MLSs don’t know the business rules that are built into their MLS systems to control their data, member access and overall permissions and MLS vendors have never created a way for you to see them! When you consider the complexity of our MLS systems today this is both understandable on one level and really inexcusable on another. Unfortunately, this lack of knowledge usually comes to light when [...]

By THE WAV GROUP|2018-05-03T21:24:19-07:00January 12th, 2014|Main category, MLS Insights, Our Company, Our Services, Strategic Planning|Comments Off

It’s Your Data – Make Sure You Can Use It!

I do a lot of work helping MLSs choose their next MLS technology vendor and I also work with brokers that use multiple real estate technology tools. The one thing both sets of technology have in common is the fact that without good data the technology is worthless. Numerous roadblocks exist today, however, on the data front that often derails the best software. Some roadblocks come from within the MLS but some come from the technology vendors themselves. MLSs can serve as roadblocks to listing and sales data at the source, meaning they may put arbitrary restrictions on data use [...]

By THE WAV GROUP|2018-05-03T21:24:23-07:00December 9th, 2013|Broker Technology Research, Main category, MLS Insights, Technology Evaluation|Comments Off

WAV Group 2013 MLS Technology Survey Report

It is our pleasure to share the results of the WAV Group 2013 MLS Technology Survey report with you. The WAV Group 2013 MLS Technology Survey was fielded on September 13 and closed on October 16. 11,176 staff and users completed the survey. Survey results are only included for those MLSs that provided both staff and user ratings. Staff and user results are presented separately in the report. Overall, MLSs are happy with their MLS technology but there is some churn in the industry. 43% for the participating MLSs have been with their vendors for 10 years or more. [...]

By THE WAV GROUP|2018-05-03T21:24:23-07:00November 27th, 2013|Main category|1 Comment

Happy Thanksgiving!

All of us at WAV Group would like to wish all of our friends in the industry a happy, healthy and enjoyable Thanksgiving holiday. We all have very much to be thankful for in our industry and this is a great time to take stock of our blessings. Our real estate market has turned around from a period when things looked very dark and gloomy to one where the future looks very bright. Our real estate system for all its imperfections is the best in the world. All of you who have had the opportunity to live abroad know what [...]

By THE WAV GROUP|2018-05-03T21:24:23-07:00November 27th, 2013|Main category|Comments Off

Thinking About Regionalizing Your MLS?

We all know there are too many MLSs in the US. It’s just a fact. MLSs were originally set up according to Board boundaries established by NAR based on market areas that existed many years ago. Times and technology have changed everything. Real estate market areas have expanded far faster then our industry has responded so in many areas of the country we have multiple MLSs serving areas that should logically be served by one. It is hard to argue that cooperation and ultimately consolidation is good for everyone involved in buying and selling real estate. Brokers and agents who [...]

By THE WAV GROUP|2018-05-03T21:24:25-07:00October 23rd, 2013|MLS Insights, Our Company, Our Services|2 Comments

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