Broker Business Planning: Creating Your Ideal Customer Profile (ICP): A Path to Smarter Growth
Having a well-defined ICP helps agents work smarter, not harder.
MLS Match Extends Network with Stellar MLS Participation
MLS Match features multi-language support, automated agreements, real-time updates, and tools for tracking referrals, making it easier for Stellar MLS’s extensive network to connect with top firms globally.
REAL AI: AI tips from NAR NXT, ChatGPT memory is full, AI Facts, Headlines and AI Quote of the Week
By Kevin Hawkins with Korey Hawkins | Vol. 2 Post 46 REAL AI is a human-created weekly roundup of all things related to artificial intelligence in real estate and emerging AI innovations in other sectors likely to impact our industry. We post a new edition every Friday, and our free newsletter is delivered every Monday. AI tips from NAR NXT The National Association of Realtors annual conference – branded NXT – was in Boston last week, and I came back with mixed emotions. The weather did not disappoint as it was spectacular: sunny, in the 50s, and very little wind [...]
WAV Group Releases New Report: Commission Analysis as a Service
By leveraging the Commission Analysis Prediction (CAP) tool, brokers can consolidate plans, aligning agent compensation with performance while improving the brokerage’s bottom line.
Broker Invite: What is the value of buyers under contract?
Historically, listing agreements held more weight in the value to the brokerage than a buyer contract. Is that changing?
Growing Your Brokerage Without Recruiting
The fastest growing firms seeking growth are deploying two primary avenues: merging with congruent brokerages and expanding into adjacent businesses.
REAL AI: What does ChatGPT say about you and your company, ChatGPT Search, AI Facts, Headlines and AI Quote of the Week
By Kevin Hawkins with Korey Hawkins | Vol. 2 Post 45 REAL AI is a human-created weekly roundup of all things related to artificial intelligence in real estate and emerging AI innovations in other sectors likely to impact our industry. We post a new edition every Friday, and our free newsletter is delivered every Monday. What does ChatGPT say about you and your company? Every company and every executive needs to open a new Chat on the most popular Generative AI Chatbots – Claude, Gemini, Perplexity, Meta AI, and ChatGPT – and enter two prompts. First, ask these Chatbots about [...]
NAR Study: Single women first-time buyers on the rise, and single men decline
The new NAR Profile of Home Buyers and Sellers 2024 is out! Release just before NAR NXT 2024 begins this week in Boston, it’s a study I look forward to unpacking every year. Already, the press coverage has uncovered several of these key trends from this report: Historic age spike in first-time buyers First-time home buyers' median age is now 38, the oldest recorded in the report's history, compared to the late 20s in the 1980s. This shift reflects how affordability issues, higher interest rates, and home prices are reshaping home buying. The delay in buying has significant implications for [...]
Zillow’s Bizarre Request to Cancel Commingling Rule is Problematic
When is Zillow a broker participant in the MLS, and when are they an advertising portal?
Is Doubling the Price for the Same MLS Services Really Open Access?
With the new focus and discussions about offering MLS access to all licensees, due in large part to a series of lawsuits, many associations and MLSs are building out their paths for moving forward to make MLS accessible to all licensees within their state. While many are building pricing strategies that offer MLS services to REALTORS® and licensees either at parity or with a slight member discount to REALTORS®, others are going in the opposite direction.
Lyon Real Estate Announces Official Rebrand to Windermere Signature Properties
Lyon Real Estate Changes Name After 78 Years in Sacramento.
Webinar Week In November!
WAV Group and RE Technology are getting you ready for the end of the year with back-to-back-to-back webinars in November.