Embracing AI for Better Consumer Engagement in Real Estate

Artificial Intelligence is transforming real estate, offering opportunities for better consumer engagement. By embracing AI, brokerages can provide personalized experiences, faster responses, and stay ahead of the competition.

By |2024-09-12T12:30:10-07:00September 9th, 2024|Artificial Intelligence, Broker Information, Broker Technology Research, Industry Observations|Comments Off on Embracing AI for Better Consumer Engagement in Real Estate

REAL AI: Zillow’s AI stumble, Meet your AI intern, Facts, Headlines and AI Quote of the Week

By Kevin Hawkins with Korey Hawkins | Vol. 2 Post 36 REAL AI is a human-created weekly roundup of all things related to artificial intelligence in real estate and emerging AI innovations in other sectors likely to impact our industry. We post a new edition every Friday, and our free newsletter is delivered every Monday. Zillow’s AI stumble Real estate agents often get very excited when they first read about an AI breakthrough they believe can help them. They download the app or AI agent, but too often, the promised AI feature does not deliver, and elation turns to frustration. [...]

By |2024-09-06T12:16:57-07:00September 6th, 2024|Artificial Intelligence|Comments Off on REAL AI: Zillow’s AI stumble, Meet your AI intern, Facts, Headlines and AI Quote of the Week

NAR Names Tether RE as Winner of 2024 Pitch Battle at iOi

The iOi summit continues to surge as one of the top conferences in real estate with a focus on innovation - mostly start ups.

By |2024-09-04T17:17:15-07:00September 5th, 2024|Announcements, Follow the Leader|Comments Off on NAR Names Tether RE as Winner of 2024 Pitch Battle at iOi

Where is Real Estate SEO Going After August 2024 Core Update on Google Search?

Here we go, as the world turns again in real estate SEO. It didn't take Google long to release the August 2024 Core Update after the judgment in the antitrust case. Google Search announced another core update on August 15, 2024.

By |2024-08-31T06:59:14-07:00September 4th, 2024|Marketing, SEO|Comments Off on Where is Real Estate SEO Going After August 2024 Core Update on Google Search?

Flexmls Custom Dashboards Are Awesome

This is where you will be informed about system updates, rule changes, new features, new products offered though the MLS, and hopefully find invites to events that allow you to network in your real estate community with gatherings.

By |2024-08-29T11:24:11-07:00September 2nd, 2024|MLS Insights, Technology Evaluation|Comments Off on Flexmls Custom Dashboards Are Awesome

Google Lost Anti-Trust Case – Search Monopoly

In a world where digital presence is as crucial as physical location, the real estate industry finds itself navigating a turbulent sea of change. The recent antitrust ruling against Google has sent ripples through the digital landscape.

By |2024-09-03T06:03:49-07:00August 30th, 2024|Broker Information, Real Estate Technology, SEO|Comments Off on Google Lost Anti-Trust Case – Search Monopoly

REAL AI: Testing Meta AI Ray-Bans at the iOi Summit, AI videos, headlines and AI quote of the week

By Kevin Hawkins with Korey Hawkins | Vol. 2 Post 35 REAL AI is a human-created weekly roundup of all things related to artificial intelligence in real estate and emerging AI innovations in other sectors likely to impact our industry. We post a new edition every Friday, and our free newsletter is delivered every Monday. Testing Meta AI Ray-Bans at the iOi Summit One of my favorite two-day annual real estate tech events is the NAR iOi Summit. I've been to every one, and this year, it was in my hometown, Chicago. Artificial intelligence had top billing throughout the conference, [...]

By |2024-08-30T08:28:43-07:00August 30th, 2024|Artificial Intelligence, Computer Vision, Real Estate Technology, Technology, Video|Comments Off on REAL AI: Testing Meta AI Ray-Bans at the iOi Summit, AI videos, headlines and AI quote of the week

The CFPB Needs to Address Consumer Home Value Estimates

From the very beginning of consumer access to home value estimates, WAV Group has echoed concerns about the damage of such a complex and unregulated data point being shared with homeowners. In the housing finance industry, home value estimates are called Automated Valuation Models or AVMs. The models are more of an art than a science - whereby economists handpick a series of data points that get mashed up into an algorithm.  Below is a snapshot of my Homebot valuation, which prompted me to look at other AVMs to compare and contrast the results. The highest valuation was the Zillow [...]

By |2024-08-23T13:13:19-07:00August 28th, 2024|Data-Driven Culture|Comments Off on The CFPB Needs to Address Consumer Home Value Estimates

Could MLS Data and AVMs Create the Next DOJ Antitrust Lawsuit Coordinating Home Price Increases?

What we really see here in the case of RealPage and the MLS is related to many factors that precipitate the trends in the marketplace.

By |2024-08-27T09:42:12-07:00August 27th, 2024|Legal in Real Estate, MLS, MLS Insights|2 Comments