MLS Policy 8.0 Clear Cooperation: Kills Pocket Listings, Creates Legal Concern Over Coming Soon

The member leadership of the National Association of REALTORS® will be considering a policy change related to MLS designed to eliminate pocket listings. The policy is 8.0 - called the Clear Cooperation policy. Please download this white paper to review the considerations.

Another Brokerage Unveils an iBuyer Platform: Nashville’s Parks Realty Launches Parks Go

One of the largest real estate companies in Middle Tennessee, Nashville’s powerhouse brokerage Parks Realty is the latest brokerage to create a local iBuyer Platform.

By |2019-09-24T15:34:00-07:00September 25th, 2019|Broker-Agent Information, CRM, Marketing, Press Releases, Recruiting, Technology|Comments Off on Another Brokerage Unveils an iBuyer Platform: Nashville’s Parks Realty Launches Parks Go

Brokers Have Three Choices for Handling iBuyer Objections

Brokers who are ignoring iBuyer are making a big mistake. If iBuyers exist in your market, it’s time to develop a strategy today. Do not let your opinion of the long-term viability of the iBuyer discourage your actions.

By |2019-09-19T09:14:07-07:00September 19th, 2019|Broker-Agent Information, Sales Advisory|Comments Off on Brokers Have Three Choices for Handling iBuyer Objections

Better Homes and Gardens Real Estate Winans Launches iBuyer Platform

iBuyers are not a threat for real estate brokers and their agents; they represent a major business opportunity. That's what Lane Hornung says. He should know as Lane may know more about iBuyers and iBuying than any broker-owner in America.

By |2019-09-13T08:11:23-07:00September 13th, 2019|Broker-Agent Information, Press Releases, Uncategorized|Comments Off on Better Homes and Gardens Real Estate Winans Launches iBuyer Platform

MoxiWorks Secures Growth Capital

In securing growth capital from Vector Capital, MoxiWorks will now be able to focus on three areas of ongoing growth – improved agent and broker websites, acquisitions, and expansion. This is the first and only investment by Vector Capital in real estate technology.

By |2019-09-12T10:40:57-07:00September 12th, 2019|Broker-Agent Information, Press Releases, Technology|Comments Off on MoxiWorks Secures Growth Capital

Augmented Reality: Two Startups Expand Partnership to Include 3-D Staging Product

Instead of imagining an office space with furniture and lighting installed, what if you could actually see what it would look like?

By |2019-09-09T13:57:30-07:00September 6th, 2019|Broker-Agent Information, Press Releases, Technology|Comments Off on Augmented Reality: Two Startups Expand Partnership to Include 3-D Staging Product

Trend Spotter: Indie Broker Mergers in the San Francisco Bay Area Continue to Build Momentum

Red Oak Realty is a great company on the east side of the San Francisco Bay. This area provides a lucrative place for independent brokerage firms like Red Oak Realty to thrive. Pacific Union was the last company to focus on independent firm mergers in this area before their sale to Compass and now Red Oak Realty has announced an acquisition with Marvin Gardens Real Estate.

By |2019-09-06T13:03:13-07:00September 5th, 2019|Broker-Agent Information, Business Intelligence|Comments Off on Trend Spotter: Indie Broker Mergers in the San Francisco Bay Area Continue to Build Momentum

Broker Public Portal Announces Neil Dholakia of Keller Williams as New Board Member

Keller Williams has been an eager supporter of the Broker Public Portal. The strength of their commitment is evident by the involvement of their senior leadership on the BPP Board of Managers. Neil Dholakia, Chief Product Officer of Keller Williams, is the newest Board member as was announced Tuesday.

By |2019-09-04T17:41:09-07:00September 4th, 2019|Broker Public Portal, Broker-Agent Information, Press Releases|Comments Off on Broker Public Portal Announces Neil Dholakia of Keller Williams as New Board Member

May We Please Start Saying “My pleasure” Instead of “No problem”?

Customer service in real estate is paramount. It’s a key differentiator promoted by the vast majority of brokerages and agents. It's vital because real estate is a relationship business.

By |2019-09-09T06:13:17-07:00September 3rd, 2019|Broker-Agent Information, Marketing|8 Comments

Bright MLS and Homesnap Make Listing Ads on Google, Facebook, Instagram and Waze Ads a Snap

When an agent enters a new listing, what if he or she could instantly create ads to promote it on Facebook, Instagram, Google and even the mobile driving app Waze? If you are one of some 95,000 subscribers to Bright MLS you now can via its newly announced integration with Homesnap, the public-facing brand of the Broker Public Portal.

By |2019-08-30T07:11:13-07:00August 28th, 2019|Broker Public Portal, Broker-Agent Information, Main category, Marketing, MLS, MLS Insights, Press Releases, Technology, Technology Evaluation|Comments Off on Bright MLS and Homesnap Make Listing Ads on Google, Facebook, Instagram and Waze Ads a Snap

ERA’s CEO Simon Chen Does A Good, Good Thing

Broker margins are under attack. Rather than thinking about how ERA can extract more margin out of their broker, they are thinking about how they can contribute margin to the brokers.

By |2019-08-28T10:06:09-07:00August 27th, 2019|Broker-Agent Information, Main category|Comments Off on ERA’s CEO Simon Chen Does A Good, Good Thing

The Biggest Marketing Success in the History of The National Association of REALTORS®

NAR has done more for home ownership rights in America than any other group. Now NAR can turn its resources to fixing the largest problem in America today, homelessness.

By |2019-08-26T15:47:00-07:00August 23rd, 2019|Broker-Agent Information, Main category, Marketing, NAR|1 Comment