Goodbye Firefly CRM and Hello Lofty
They are moving the customer base over to the Lofty platform - that is really good news for the Firefly customers.
CRMs are Sloppy, Details Make the Difference
These sales tools can work, but it is the broker/agent’s job to go into every template email, format and test the work.
Real AI: iOi, Fearing Singularity and Five AI Facts
Real AI is a 100% human-created weekly roundup of all things AI in real estate and emerging AI innovations in other sectors likely to impact real estate, posting a new edition every Friday.
Aidentified Adds Search Filter for Move Date
Aidentified is a contact management enhancement tool that allows you to monitor your customer base for any changes, append customer records with missing address, phone, email, and household member information, and find new customers. Companies like Aidentified that tie BIG Data to your data using AI are seeing dramatic adoption.
Agents Want CRM from their MLS and MLSListings Delivers
MLSListings selected Prospects CRM from CoreLogic and will be offering the full featured solution to every agent at no additional cost.
Thank You Ms. Helen, The Challenge Between Old and New
Even though Ms. Helen did not know me, she knew our home and our family. There was a relationship, not bound by a CRM, but one that was bound by community.
Big Data Solves the Lead Quality and CRM Problems in Real Estate
Last week, WAV Group was given an update from Darr Aley, co-Founder of Aidentified to gain an understanding about the status of big data and mashups. Aidentified’s identity graph combines consumer data and professional date, and adds a relationship mapping cloud along with events.
The Relationship Cloud – Mashup of Social Media, CRM, and Big Data
For years, we have seen best practices develop in social media, understood the importance of a CRM, and heard stories about leveraging Big Data that never materialized. The elegant way that Aidentified has combined these three things to deliver impactful business intelligence to real estate is outstanding.
Staying In Touch vs. Spamming Too Much
The great unsolved challenge for real estate professionals is cracking the code to staying in touch with the people in their database. I am sure that agents across America found a bunch of unsubscribe notices in their inbox this morning - depleted databases.
New Lead Routing Strategies Points to Increased Conversion Rates
It seems obvious that brokers should be routing leads to agents who know the customer, yet they don’t. Aidentified fixes that, creating a better customer experience and improving lead conversion by simply connecting the customer to an agent who has some sort of known relationship. That’s a game-changer.
Another Brokerage Unveils an iBuyer Platform: Nashville’s Parks Realty Launches Parks Go
One of the largest real estate companies in Middle Tennessee, Nashville’s powerhouse brokerage Parks Realty is the latest brokerage to create a local iBuyer Platform.
Keller Williams Command CRM
Command, the Keller Williams’ smart CRM-plus solution, recently launched to limited availability (100K Agent Lab) in mid-February 2019, and WAV Group looked under the hood.