Approximately 75% of MLSs are owned by Associations today. With the history of being launched as a for profit arm of trade associations, MLSs naturally adopted the governance models and board make-up of their parent companies. Here’s why I believe that approach is no longer valid.
Sharing what's happening in your community with your clients is not just about keeping them informed; it's about building trust, enhancing engagement, and fostering community spirit.
Preparation leads to well-earned success, the commission is merely the award.
Ben Caballero is an improbable and incomparable real estate legend. How can an individual real estate agent based in Texas sell an average of more than 19 homes daily, every day of the week, including Saturdays and Sundays? Again, 19 homes a day, times 365 days last year, would be 6,935 home sales. Ben sold 7,012 homes in 2023. He is the sole listing agent on every sale, verified by every Multiple Listing Service he works with in Texas. He does not work with any other agent or team at HomesUSA.com, the brokerage where he also is CEO and founder. [...]
By Kevin Hawkins with Korey Hawkins | Vol. 2 Issue 18 Real AI is a 100% human-created weekly roundup of all things AI in real estate and emerging AI innovations in other sectors likely to impact real estate, posting weekly. AI agents are the next big thing This week, Sam Altman, head of OpenAI, tells MIT Technology Review that AI agents are poised to become AI's killer app. Compared to what these new AI Agents will do, ChatGPT-4 will look pretty dumb, Altman says. What is the difference between an AI chatbot and an AI agent? Think of an AI chatbot [...]
In the ever-evolving landscape of the real estate industry, Multiple Listing Service (MLS) executives face a myriad of risks that have the potential to disrupt operations, tarnish reputation, and compromise data integrity. In such a dynamic environment, proactive risk management is not just advisable — it's imperative. In this article, we'll explore the importance of “scenario planning,” or anticipating and mitigating the worst-case scenario within MLS organizations, and we’ll outline strategies for fostering a culture of preparedness and adaptability.
Combating falling agent count is a challenge facing many brokerages today. Even a growing brokerage keeps their eye steadily on the ball of agent count and production.
In 2023, we asked over 250,000 agents and brokers how interested they would be in statewide lockbox access where they hold a license. Nearly ¾ of respondents (72%) across multiple markets want statewide lockbox access.
For decades, Multiple Listing Services (MLS) have been perceived as monopolizing specific geographic areas and agent networks. They've been seen as an exclusive resource for accessing comprehensive property listings and facilitating transactions. However, recent insights from the WAV Group Customer Experience Index have shed light on a surprising statistic: 29% of agents belong to more than one MLS. This revelation challenges the notion of MLS as monopolistic entities and emphasizes the importance of reevaluating their value proposition and fostering collaboration among organizations to better serve the real estate community.
In the ever-evolving landscape of real estate, recent legal battles and settlements have shed light on the significance of examining non-REALTOR MLS subscriptions. We discussed this topic recently in our webinar 350,000 agents don’t have to be REALTORS® anymore - Is your MLS ready? While much is still undetermined from the recent settlement, there is a key takeaway – a notable shift in the landscape concerning NAR (National Association of Realtors) membership requirements. Specifically, recent settlements, including one with Keller Williams, have highlighted that brokerages representing a staggering 550,000 agents are either unable or unwilling to mandate NAR membership or the associated three-way agreement.
By Kevin Hawkins with Korey Hawkins | Vol. 2 Post 5 Real AI is a 100% human-created weekly roundup of all things AI in real estate and emerging AI innovations in other sectors likely to impact real estate, posting a new edition every Friday. Combating AI laziness How often have you had to "Regenerate" a response in ChatGPT because it did not complete your assigned task? You are not alone. Declining performance became widely reported by users in December. Users labeled ChatGPT’s degraded performance with a very human term, calling it lazy. One immediate workaround for ChatGPT laziness was to [...]
With an increasing number of Hispanics involved in the real estate market, it is imperative to provide them with the necessary tools for success in their native language.
