Managing PR Risks Throughout Consolidation
The MLS industry faces rapid consolidation within the next few years. In just the last couple of years, the WAV Group estimates that the number of Multiple Listing Services firms have shrunk by about 15 percent, from about 750 to some 650 today. And that’s just the beginning. This is not a new business phenomenon: the energy industry over a 20-year period, from 1995 to 2015 has shrunk by half. In travel today, 16 cruise ship brands are owned by just three firms, as are the nine major rental car company brands. Only 7 hotel conglomerates own the 80 hotel brands that dominate [...]