Marketing Archives

Good Sales People Like Tension!

Want to Lose a Sale? Be a Therapist! If you are a sales person, selling anything from property to technology, have you ever made this classic mistake? Your customer has entered the buying process, for whatever the product is, a house, a new MLS system, a new website, whatever, and you have a chance to sell them your product. They have reached what I will call the “threshold of activation” meaning simply that enough energy exists around an event for them to take action on it. They have experienced a business pain or recognized some lack in how they are [...]

By THE WAV GROUP|2018-05-03T21:25:35-07:00July 11th, 2011|Broker-Agent Information, Main category, Marketing, Our Services|Comments Off

Bob Hale honored as CEO Communicator of the Year

WAV Group would like to congratulate Bob Hale of the Houston Association of REALTORS® for being selected as the 2011 CEO Communicator of the Year. Hale was presented with this honor by the Public Relations Society of America through its Houston Chapter. As CEO of the Houston Association of REALTORS®, Bob Hale exhibited communications excellence by combining public relations, social media, a website, print, and outdoor advertising to successfully communicate the value of REALTORS® as the trusted resource for real estate consumers, and HAR as the trusted partner to broker and agent membership. Hale has been leading the Houston Association [...]

By Victor Lund|2018-05-03T21:25:37-07:00June 30th, 2011|Main category, Marketing, MLS Insights, Press Releases|Comments Off

NAR Announces 2011 30 under 30 Award Winners

As a former winner of a “40 under 40″ award in Buffalo, New York I know what an honor it is to receive a “30 under 30″ award. It’s a great way for the industry to recognize those that go above and beyond - the up and comers - the future of our business. Today, the National Association of REALTORS® announced its 2011 list of “30 Under 30″ honorees. This group exemplifies the personal drive many Realtors® have to be the best and provide a high level of service to their clients, despite tough market conditions and a constantly evolving [...]

By Marilyn Wilson|2018-05-03T21:25:40-07:00May 31st, 2011|Broker-Agent Information, Clients, Main category, Marketing, Our Company|Comments Off

Real Estate CRM Company seeks venture partner

For the past four years, Technology Concepts, a veteran MLS provider, has been developing a Customer Relationship Management product for the real estate industry. The company has leveraged their experience serving MLSs, brokers and agents to architect and build one of the industry’s most advanced enterprise level CRM solutions. The product, named Eventus, is operational, installed and has realized outstanding results for the first tier users. Now that the product is ready for full deployment into the market place, the company is seeking a business partner to fuel marketing and fulfillment. The company will consider options from company or product [...]

By THE WAV GROUP|2018-05-03T21:26:20-07:00November 7th, 2009|Broker Technology Research, Broker-Agent Information, Main category, Marketing, Press Releases, Product Management, Technology Evaluation, Twitter for Real Estate, Virtual Office Website Series|Comments Off

Job Posting – Executive Vice President – Association/MLS
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Job Posting – Executive Vice President – Association/MLS

Broker-Agent Information, Clients, How to Make Strategic Planning Really Work in your MLS, Main category, Marketing, Our Company, Product Management, Reports

Job Posting – Executive Vice President – Association/MLS

POSITION TITLE: Executive Vice President-Association/MLS REPORTS TO: Board of Directors ORGANIZATIONAL DESCRIPTION The Greenwich Association of REALTORS® (GAR) and Multiple Listing Service serving one of the most exceptional markets in the U.S., with average property values in the millions, is currently interviewing candidates for the position of Executive Vice President. The Greenwich Association of REALTORS® and Multiple Listing Service are driven by clear strategic goals and benchmarks designed to continually improve all member services from education to technology and data accuracy. The Association has recently conducted a number of strategic initiatives and member research and is now looking for their [...]

By THE WAV GROUP|2018-05-03T21:26:20-07:00October 27th, 2009|Broker-Agent Information, Clients, How to Make Strategic Planning Really Work in your MLS, Main category, Marketing, Our Company, Product Management, Reports|Comments Off