MLS Insights Archives

Goodbye Mongofax

Mongofax was awesome. Now it is no more. The company is closing today. It is never a celebration when companies go away - jobs are lost and customers who relied on their services scramble to find a replacement. I am pretty sure that their primary marketplace was in Florida. Instanet, which supports faxing as a feature of their forms solution may have put pressure on Mongofax. According to a post by Jeremy Crawford of MLS listings over on the VendorAlley Blog - the Mongofax's patent is available for purchase For Associations and MLSs that offer ZipForms, be aware that zipVault can [...]

By Victor Lund|2018-05-03T21:24:40-07:00March 15th, 2013|Main category, MLS Insights|Comments Off

Monetizing Listing Data…Is it Possible? Let’s find out in 2013

To Syndicate or not to Syndicate, that is NOT the question! WAV Group Response What an exciting day in real estate media. 1000Watt Consulting is having a spirited discussion blog to blog with Dale Ross of NAR's RPR. And, in an exciting development, Zip Realty did a data accuracy study that somewhat mirrored the WAV Group data accuracy research performed for brokers, Redfin, Windermere, and Long and Foster. They concluded that 30% of the listings on Zillow and Trulia are not on the market. To keep things rolling along, my friend Saul Klein from Yardi published a spirited article about [...]

By Victor Lund|2018-05-03T21:24:40-07:00March 6th, 2013|Broker-Agent Information, Main category, Marketing, MLS Insights, Product Management|1 Comment

Move releases the new Realtor.com Brand

We have seen some re-branding released recently from leading real estate consumer brands. Today we see the release of the new Realtor.com – where home happens. Last year saw the rebirth of Century 21 – Stronger, Bolder, Faster. These are very well recognized consumer brands. MOVE EVP Marketing, Barbara O’Connor and her team took a close look at the Realtor.com brand within a year of her arrival at the company. I am excited to see how this new treatment works out. I can assure you that they have likely exhausted focus groups to predictably make a selection that reaches their [...]

By Victor Lund|2018-05-03T21:24:40-07:00March 5th, 2013|Main category, MLS Insights|2 Comments

IRES MLS Launches Tablet Solution

WAV Group MLS Customer Satisfaction Surveys have demonstrated that agents want the ability to access all of their MLS services on the iPad or other tablet device. It is refreshing to see IRES MLS in Colorado take on that need and address it by launching their own iPad app for members. IRES built their iPad application themselves, proving that some MLSs with strong developers can accomplish the delivery of MLS services on an iPad quickly and cost effectively. The IRES app supports the most meaningful and highly used features of the MLS service, including full listing search of all MLS [...]

By Victor Lund|2018-05-03T21:24:40-07:00March 4th, 2013|Main category, MLS Insights, Press Releases|Comments Off

Indiana Regional MLS Is Born

In a press release yesterday, Indiana Regional MLS announced the selection of LPS as the vendor for consolidating 13 MLS systems into one. The effort was led by Kevin McQueen of Focus Forward Consulting. McQueen successfully managed to get 13 different MLSs serving an aggregate of 5000 subscribers to combine their MLS. The subscribers should be very excited about this. It is likely to reduce their costs and improve their services. There will be some bumps along the way as they accomodate change - but this is a great opportunity to advance the industry. Well done by all! There is [...]

By Victor Lund|2018-05-03T21:24:41-07:00February 23rd, 2013|Main category, MLS Insights|1 Comment

Is the MLS In Danger?

I do not really know Alain Pinel as well as I would like to. He sold the company that bears his name and pursued other interests. He is back now and runs the Luxury division of Intero Real Estate, one of Alain Pinel Real Estate's chief competitors in San Jose, along with Coldwell Banker and others. What I do know of Alain Pinel I like and respect a lot. I have a similar level of respect for the maverick efforts of Intero, who used passion combined with technology (AgentAchieve) to launch a powerful brokerage in a very competitive marketplace. In a [...]

By Victor Lund|2018-05-03T21:24:41-07:00February 20th, 2013|Broker Technology Research, Main category, MLS Insights, Strategic Planning|4 Comments

METROLIST® SELECTS CORELOGIC® MATRIX™ MLS SYSTEM––Colorado’s Largest MLS to Provide New Product Suite to 15,000 Real Estate Professionals–

IRVINE, Calif., February 6, 2013—CoreLogic® (NYSE: CLGX), a leading residential property information, analytics and services provider, today announced that it has entered into an agreement with Metrolist, Colorado’s largest multiple listing service (MLS) and provider of REcolorado, to provide the CoreLogic Matrix MLS system to 15,000 Colorado real estate professionals. For more than 25 years, Metrolist developed and hosted its own proprietary MLS systems. “The pace of innovation has profoundly accelerated since the company was originally founded in 1984 and we found that a transition to a vendor-based product suite made a lot of sense,” commented Metrolist President and CEO, [...]

By Victor Lund|2018-05-03T21:24:41-07:00February 13th, 2013|Broker-Agent Information, MLS Insights, Press Releases|Comments Off

Where is the Genius Bar for Real Estate Tech?

There is no doubt that consumers trust an expert more than they trust themselves. If you look back at breakthroughs that have lead to consumer success and major increases of consumption and adoption, it always occurs when the vendor provides a local expert. Apple was not the first company to figure this out. There are many examples, but certainly Rite-Aid did it with an in-store pharmacist; Home Depot did it with in store builders and remodelers; and Best Buy did it in technology. What Apple did was take it all to a new level with product super heros. The Strategy [...]

By Victor Lund|2018-05-03T21:24:42-07:00February 11th, 2013|Broker Technology Research, MLS Insights|Comments Off

Listing Input Forms Rise Again
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Listing Input Forms Rise Again

Broker Technology Research, Main category, MLS Insights

Listing Input Forms Rise Again

If you are like me, you recognize that it was not very many years ago that agents relied on completing a listing input form as a primary method to submit a listing to the MLS. Indeed, in many markets today, MLSs still allow agents to fax in their listing, or broker administrators enter the listing for the agent. This is all happening at a time when many agents are clamoring for MLS listing input using their mobile device or tablet. In a tale of new school meets old school, Instanet is providing a new listing input service; the very service [...]

By Victor Lund|2018-05-03T21:24:42-07:00January 31st, 2013|Broker Technology Research, Main category, MLS Insights|4 Comments

Trulia tries harder, Alon Chaver speaks up

WAV Group works with brokers and MLSs who have been fed up and frustrated with the data quality on third party listing websites like Trulia, Zillow and others. We study and measure the problem in detail - and have published countless articles, papers, and reports on the topic. Frankly, the discussion about the ills of listing syndication are getting tired and laborious. It is the same stuff regurgitated over and over again. But today, a shining light appeared in an article on RE Technology. Trulia launched a dedicated effort to make a difference. Today, Trulia announced that they are moving to a [...]

By Victor Lund|2018-05-03T21:24:43-07:00January 30th, 2013|Broker Technology Research, Main category, MLS Insights|2 Comments

TheMLS.com Senior .Net Developer Position Available

Opportunity TheMLS.com is seekng to hire a seasoned developer for the position of Senior .NET Developer . They are looking for a full time programmer with solid ASP/.NET/C# experience to design, develop, test and modify web based applications to join our Los Angeles based company. This position is looking for someone with excellent communication, organizational, analytical, and writing skills. The ideal candidate will be self-motivated, highly independent and proactive to help the company provide an industry-leading customer experience. ORGANIZATIONAL DESCRIPTION: TheMLS is one of the leading multiple listing service organizations in the country, serving approximately 11,000 real estate professionals in the Greater Los Angeles [...]

By Marilyn Wilson|2018-05-03T21:24:44-07:00January 8th, 2013|Main category, MLS Insights|Comments Off

Larson Sobotka selected as general counsel for CMLS

Minneapolis, December 26, 2012: The Council of Multiple Listing Services (CMLS) announced that it has selected the law firm of Larson/Sobotka, PLLC, as its general counsel. Larson/Sobotka, led by managing member Brian N. Larson, brings substantial experience in MLS matters to the service of CMLS, the leading association representing multiple listing services in North America. "We are pleased to assist an important leader in the real estate industry," said Larson, who was chief staff officer of an MLS for nearly a decade and has served MLSs as outside counsel for more than a decade. "We have a unique set of skills and experiences," he [...]

By Victor Lund|2018-05-03T21:24:44-07:00December 26th, 2012|Main category, MLS Insights, Press Releases|Comments Off