If you are running an MLS, REALTOR Association, or real estate brokerage, you need to begin to read the Inside Facebook Blog.  It will allow you to keep up with trends so that you can consider your company’s Facebook strategy moving forward. Today, the average Facebook user is 26.  But that is rapidly changing and moving in the direction of the core audience for Real Estate.  According to Inside Facebook, the fastest growing user group is women over 55 (up 175% since Q4 of 2009).    Of course, where the women go, the men will thankfully follow:-)  The second fastest [...]

A few weeks ago we took an RE Technology staff member to Disneyland for her birthday.  She is in her 30s and had never been.  We all had a blast, even in the cold and the rain. As a consultant and entrepreneur, I take note of excellence.  Everything we touched and everywhere we went, and everybody we encountered from Disney was excellent.  The trip to Disneyland was as much about learning how to provide awesome service as it was about celebrating a team member’s birthday.  I am sure that there are a thousand books about doing business the “Disney Way,” [...]

I would like to congratulate Mike Richardson and the rest of the crew at the Naples Area Board of REALTORS on the launch of their gorgeous new consumer property search website, Naplesarea.com. I had the pleasure of working with NABOR on this project and I believe it turned out beautifully. The tonality of the site does a great job of reflecting the casual elegance of the area, but it doesn’t stop there. It provides a terrific user interface for property search and the listing detail pages do a great job of highlighting the key elements of each property. The site [...]

Press Release (Disclosure:  Marketlinx is a WAV Group Client) LOS ANGELES Calif., Jan. 20, 2010 SoCalMLS, Californias largest multiple listing service (MLS), and MarketLinx, Inc., a leading provider of information technology to the residential real estate industry and a member of The First American Corporation (NYSE: FAF) family of companies, today announced they have signed a multiyear agreement for MarketLinx to provide MLS software products to SoCalMLS and its nine REALTOR® associations.  Serving more than 46,000 members in Southern California, SoCalMLS is one of the largest multiple listing service providers in North America. […]

Every now and then, you experience a product that stops you in your tracks.  As a technology consultant who works with companies to create these experiences, I am usually not very surprised, very often.  But yesterday I was delighted by a simple, easy to use product that is free, and very helpful – its called Tungle. I spend a lot of my time arranging meetings – in person or by phone.  Tungle made scheduling meetings for the upcoming Inman conference really simple and easy.  I just tell people on the phone to visit http://tungle.me/victorlund.  My availability is open for anyone [...]