WAV Group Releases Virtual Tour Whitepaper
There is a tremendous opportunity today for brokers and agents to differentiate themselves and, as a result, grow their market share through better use of virttual tour technology. According to the NAR 2008 Profile of Home Buyers and Sellers report 41% of the people that bought homes in 2008 were first time buyers. Their average age was 30 versus 47 for repeat buyers. This growing base of home buyers and sellers, with less wrinkles, look for visual information first in their Internet searches. Unfortunately our sources tell us 75% to 90% of listings on MLS systems today do not have virtual tours. This means, listings [...]