Association Standards – It’s definitely TIME!

Jeremy Conaway, Dale Stinton, and Bob Moline used the Swanepoel Trends report to push the real estate elephant into the spotlight in America. There are simply too many REALTOR® Associations not providing adequate service and support to their members. Today, 1100 of the 1400 REALTOR® Associations in America have fewer than 300 members. Many of these smaller organizations have a difficult time delivering the depth of services and training REALTORS® need to effectively serve the needs of their clients and stay relevant with all of the technology options available to today’s demanding consumers.  At the end of the day, real [...]

Hybrid Regionalization – Right For Your MLS?

We all know there are too many MLSs in the US and over the years the real market areas have expanded forcing agents to belong to multiple MLSs in many areas.  This means more costs, data inefficiencies and often the need to learn and operate multiple MLS systems.  It isn’t good for brokers, agents or consumers so why hasn’t their been more consolidation of MLSs more quickly? The answer, of course, is protectionism.   Even though consolidation would be in everyone’s best interest there is still a local desire to maintain control and identity at the MLS level.  Brokers also worry [...]

Invitation to Participate in the 2014 WAV Group Broker Technology Adoption Survey

As real estate agents and brokers strive to develop a process to improve every area of their trade, technology supports them. However, with so many solutions, it is difficult to understand what solutions count the most and to whom. Think of the long list of solutions – website, lead management, CRM, drip marketing, email marketing, CMA, email, transaction management, document management, online advertising, SEO, listing syndication, tax systems, mobile solutions for everything, scheduling software, accounting systems, market stats, digital signatures, forms software, recruiting tools. It is quite a list. The goal of the Broker Technology Adoption Survey is to understand [...]

By |2018-05-03T21:24:17-07:00February 5th, 2014|Broker Technology Research, Main category, Our Services, Technology Evaluation|Comments Off on Invitation to Participate in the 2014 WAV Group Broker Technology Adoption Survey

Peoplework Book Review

I participated in my first Kickstarter project this year. If you do not know about Kickstarter, it is an online company that helps creative people fund their projects. In this case, the Kickstarter project funded a book called Peoplework, rather than a piece of art or a music album or such. The authors of Peoplework are Austin Allison and Chris Smith, with a byline to Austin's company dotloop and mentions of support from LaunchSquad, 1000Watt, Nathan Scherotter and 260 people who contributed $73,000 to get the book to press. I mention this because the story about how the book was [...]

By |2018-05-03T21:24:17-07:00January 28th, 2014|Main category, Our Services|Comments Off on Peoplework Book Review

Why Brokers Get Upset With Their MLS

Some of our time at WAV Group involves supporting brokers and their technology vendors at problem solving. Yesterday we encountered an issue with the data feed to a vendor. The vendor claimed that everything was working. The broker knew this was not the case. So we got on a call and did a screen share to match the listings in their system to the listings in the MLS. The marketing staff member for the broker is not a savvy expert of using the MLS. But the broker does pay associate fees every month so she has access and she goes [...]

Agents Only Get 12 Leads a Year

Returning from the Real Estate Connect Conference (aka Inman NYC), you would think that any agent or broker who is not 100% dedicated to cultivating the online customer is doomed. Yet surprisingly, nothing could be farther from the truth. In fact, if you read between the lines of a recent press release from Realogy, the global leader in size for a real estate group, your take away might be that online marketing and lead generation is a complete distraction and waste of time and money. Headline: Realogy's LeadRouter System Delivers Record 3 Million Online Leads to Its Affiliates in 2013, [...]

By |2018-05-03T21:24:18-07:00January 21st, 2014|Broker-Agent Information, Main category, Our Services|5 Comments

Marilyn Wilson Becomes Trustee of the National Small Business Association

WAV Group is excited to announce that founding partner, Marilyn Wilson has joined the Board of Trustees for the National Small Business Association (NSBA).  In its rich, 75-year history, NSBA has made significant strides in advocating for small businesses. From its humble beginnings under founder DeWitt Emery, a small-business owner who aimed simply to make a difference, to today with the broad, national presence as the leading small-business advocacy group, NSBA fights daily for Mr. Emery’s mission to make a difference for America’s small businesses. “I am excited to join such a dynamic group of trustees who guide the Association [...]

By |2018-05-03T21:24:18-07:00January 13th, 2014|Our Company, Our Services, Press Releases|6 Comments

Agent Responsiveness Study Reveals Critical Flaws in Real Estate Lead Response

A new whitepaper reveals that failure to respond to leads in a timely manner is a major problem for many real estate professionals. The whitepaper is the result of the collaboration between partners at leading consulting firm WAV Group and Weichert Lead Network, the Internet lead generation arm of Weichert, Realtors. What they uncovered was remarkable and could help real estate professionals achieve new levels of service and prosperity. In the whitepaper, WAV Group details lead responsiveness results from a sample of 384 different brokers across 11 states. Researchers posed as consumers and inquired about listings on broker websites, Zillow.com, [...]

Your MLS Technology Business Rules – Bet You Don’t Know Them!

I have worked with hundreds of MLSs around the world and been personally involved in over 100 installations and/or conversions and one thing I have discovered over the years is a little-known fact.  MLSs don’t know the business rules that are built into their MLS systems to control their data, member access and overall permissions and MLS vendors have never created a way for you to see them! When you consider the complexity of our MLS systems today this is both understandable on one level and really inexcusable on another.  Unfortunately, this lack of knowledge usually comes to light when [...]

By |2018-05-03T21:24:19-07:00January 12th, 2014|Main category, MLS Insights, Our Company, Our Services, Strategic Planning|Comments Off on Your MLS Technology Business Rules – Bet You Don’t Know Them!

Why are MLSs surprised?

WAV Group has been purposefully quiet during the storm of enlightenment whereby the industry pundits that recognize the role of the real estate broker in our industry.  In truth, the leading MLSs in America are perfectly cognizant of the role and needs of brokers in real estate. Frankly, many of The Realty Alliance brokers own MLSs or are standing members of the Board of Directors. Even in the absence of having a broker-owned MLS or having broker led governance in your MLS, there is plenty that you can do that involves the broker in your MLS strategic planning. Every WAV [...]

By |2018-05-03T21:24:24-07:00November 5th, 2013|Broker Technology Research, Broker-Agent Information, MLS Insights, Our Company, Our Services|Comments Off on Why are MLSs surprised?

Thinking About Regionalizing Your MLS?

We all know there are too many MLSs in the US. It’s just a fact. MLSs were originally set up according to Board boundaries established by NAR based on market areas that existed many years ago. Times and technology have changed everything. Real estate market areas have expanded far faster then our industry has responded so in many areas of the country we have multiple MLSs serving areas that should logically be served by one. It is hard to argue that cooperation and ultimately consolidation is good for everyone involved in buying and selling real estate. Brokers and agents who [...]

By |2018-05-03T21:24:25-07:00October 23rd, 2013|MLS Insights, Our Company, Our Services|2 Comments

Pilgrims vs. Portals

History tells many stories of long ago that reflect on the conditions of today. I came across a story about the Pilgrims that made me think that in some way, it is similar to the real estate industry and portals. In 1630, a Pilgrim court dealt a nasty blow to one of its settlers. They ordered him to be incarcerated, burned his house, confiscated all of his goods, then ultimately exiled him from America. The Pilgrim’s name was Thomas Morton, and they said that he was a danger to society. Morton went to England and pleaded with the English court, [...]