Build a More Well-informed Board with the WAVinar Series

Our industry is moving really quickly these days. There are so many challenges facing MLSs that threaten the viability of the entire industry--lawsuits, new players, technology revolutions, economic shifts. It is difficult and expensive to keep MLS leadership teams up to speed on the myriad of events, trends, policies, legal issues and research affecting the business. MLS organizations and their leadership need to keep up on all of these issues so they can make proactive decisions to keep their organizations relevant. That's why the WAV Group created its new WAVinar series. The Solution: WAVinars The WAVinar is designed to provide [...]

By |2018-05-03T21:24:27-07:00September 10th, 2013|Main category, MLS Insights, Our Services, Strategic Planning|Comments Off on Build a More Well-informed Board with the WAVinar Series
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Leaders and Innovators Often Walk Alone

I have been working a lot in Brazil these days working with a company called Prolist building the first true MLS in their country. The reason I mention Brazil is because it is a great case in point regarding leaders and innovators walking alone. In dozens of meetings I have had with major real estate companies, associations and banks in Brazil I meet those that are leaders and innovators and I also see those that are part of the herd, that only go where the herd goes. The brightest, those with clear vision into the future, often those who have [...]

By |2018-05-03T21:24:28-07:00September 10th, 2013|Main category, Marketing, Our Company, Our Services|4 Comments
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Call for MLS Technology Survey Participants

WAV Group will be fielding the third annual WAV Group MLS Technology survey in September.  We are inviting all MLSs to take part.  This is a free, non-sponsored survey we provide for the benefit of the industry.  The more participation we have the more valuable the data will be for everyone. There is no cost to participate. Each participating MLS will in turn receive three reports: National Results for all MLSs Your Vendor Specific Results (i.e., All results from users of MLXchange); Your MLS Member results in a system generated report Your MLS will receive the reports prior to the [...]

By |2017-12-27T16:47:54-08:00August 15th, 2013|Clients, Main category, MLS Insights, Our Company, Our Services, Reports, Technology Evaluation|Comments Off on Call for MLS Technology Survey Participants
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Top Digital Budgeting Mistakes Brokers Make

As summer draws to a close and fall sets upon us, it is incumbent upon all businesses to build their budgets for 2014. The old adage rings true, failure to plan is a plan to fail. Too many brokerages in America are guilty of this. Here are a few tips that will improve the planning process in your company. It is a good idea to print this out and provide it to your team as a reminder. Look at data first. Many brokerages fail to take a close look at the effectiveness of digital marketing programs. Dig deeply into your [...]

By |2018-05-03T21:24:30-07:00August 14th, 2013|Main category, Our Company, Our Services, Strategic Planning|Comments Off on Top Digital Budgeting Mistakes Brokers Make
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Immobel Seeking Seasoned Real Estate Technology Sales Professional

POSITION TITLE:  Director of Broker Sales REPORTS TO:  Chief Executive Officer Opportunity Immobel is seeking to hire a seasoned real estate technology sales professional for the position of Director of Broker Sales to generate new broker customers for the company.  The successful candidate will have proven success selling web and technology solutions to large brokers.  They will also bring a robust database of engaged brokers they can tap into. Since Immobel helps brokers expand their presence Internationally, the ideal candidate will have experience selling to luxury brokers that already understand the importance of the International market. They will also be [...]

By |2018-05-03T21:24:30-07:00August 5th, 2013|Clients, Main category, Our Company, Our Services|Comments Off on Immobel Seeking Seasoned Real Estate Technology Sales Professional
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Trulia To Collect More Agent Data

To optimize your online effectiveness in the real estate business, you need to think strategically. This is the kind of strategic thinking that WAV Group works with brokers and franchises on every day. When a company that does a great job at online marketing and search engine optimization focuses on a strategy like enhancing agent information, we pay attention. Typically, when Trulia, Zillow, Realtor.com, or homes.com makes a change, it is with intent to find improvement. It's the way everyone should think. Why Agent Profiles Are Important When consumers search, they use keywords. In our broker website effectiveness study, we learned [...]

By |2018-05-03T21:24:31-07:00August 5th, 2013|Broker Technology Research, Broker-Agent Information, Main category, Our Services|Comments Off on Trulia To Collect More Agent Data
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Not All eSignature Platforms are Created Equal Webinar

Are your electronically signed documents compliant with the laws governing electronic signatures? If you’re not sure, you MUST attend this webinar. While using eSignatures comes with many benefits such as saving the time, money and hassle of driving around town to obtain a signature it also requires that agents, brokers and MLSs be thoughtful about their choice of providers. In this webinar, you will hear from eSignature providers DocuSign and Authentisign, along with Russ Bergeron of MRED, on best practices, what you need to know and how important it is to do your homework. Not all eSignature solutions are the [...]

By |2018-05-03T21:24:31-07:00August 5th, 2013|Broker-Agent Information, Main category, Our Company, Our Services, Technology Evaluation|Comments Off on Not All eSignature Platforms are Created Equal Webinar
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Company Culture – Critical in Choosing a MLS Partner

In almost every RFP (Request for Proposal) process I facilitate I get asked the question, which MLS vendor and system is the best?  In every instance I say, it depends, there isn’t a single right system for everyone.  Unlike the waitress who tells you everything is good on the menu, I really am not trying to avoid the question.  I will openly discuss what we see as pros and cons of each system, but the truth is, the vendor that is right for one customer is not going to be right for another. There are many things to consider in [...]

By |2018-05-03T21:24:35-07:00June 10th, 2013|Main category, MLS Insights, Our Services|Comments Off on Company Culture – Critical in Choosing a MLS Partner
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Consumers are the drivers of the industry and we need to get over it!

I can’t tell you the number of times I have had a conversation with someone in the real estate industry where they tell me that the consumer is NOT their client.  We prefer to think of the agent as the primary audience and simply ignore the fact that agents do not provide the checks. As the saying goes...follow the money...If you want to succeed in real estate, you have to address the needs of those that secure mortgages to buy and sell homes, not simply those that get a commission check from the sale. That seems like a simple concept, [...]

By |2018-05-03T21:24:36-07:00May 8th, 2013|Main category, Our Services, Suveys and Research|7 Comments
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Tips on Choosing the Right Mobile Solution For Your MLS

For years now our industry has talked about how mobile devices will soon be the primary device used by agents in their day-to-day business.   We have been waiting for our MLS vendors to introduce cutting edge mobile products that would allow this vision of our future to become real.  Advances in mobile are coming, however, not all MLS vendors have kept pace  There has been progress and some solutions are better than others but the reality is, because MLS vendors were slow to provide really compelling mobile solutions, 3rd party mobile vendors saw an opportunity and filled the void.  It [...]

By |2018-05-03T21:24:38-07:00April 11th, 2013|Main category, MLS Insights, Our Company, Our Services|3 Comments
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Managing MLS Channel Conflict

On the business-to-business side of real estate, there are entities that cooperate with one another that also compete with one another. A common term for this in modern business management is a neologism called coopetition. Brokers competing against each other participate together in the MLS to share information and offer of compensation; and may be related to the same franchise. Agents who compete with each other participate in Associations of REALTORS and are often members of the same brokerage or franchise. Associations who compete with each other sometimes cooperate in offering MLS services. Within this system of collaboration, there are [...]

By |2018-05-03T21:24:38-07:00April 11th, 2013|Main category, MLS Insights, Our Services, Strategic Planning|Comments Off on Managing MLS Channel Conflict
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Managing Your Training Department

Training, support, and customer service are key features to any organization in real estate. Although these are three separate functions in large organizations, they typically are handled by one or two departments in most real estate organizations. For the purpose of this article, we will discuss this as one department, Training. WAV Group encourages the discipline of measuring satisfaction with the training department whenever a real estate organization performs focus groups, telephone interviews, or user surveys. Frequently the primary reason for dissatisfaction with a product or service is grounded in some part by poor training. Real estate is an adult [...]

By |2018-05-03T21:24:39-07:00March 23rd, 2013|Broker-Agent Information, Main category, MLS Insights, Our Services, Reports|Comments Off on Managing Your Training Department
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