MLSListings Turns Data Into News

In any market, the transactions that define market trends are evident in MLS data more clearly than any other data source. However, third party companies like portals and public record firms have become the de facto source of market information to the major media outlets. A number of years ago, the Council of MLSs (CMLS) explored hiring a Chief Economist and a PR firm to position MLSs as the most valued source of market data. For a number of reasons, CMLS did not pursue the strategy, but did create a focus on establishing best practices for MLSs to effectively communicate [...]

By |2018-09-17T19:50:58-07:00September 17th, 2018|Main category, MLS Insights, Press Releases|Comments Off on MLSListings Turns Data Into News
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Berkshire Hathaway HomeServices The Preferred Realty is First To Launch Interactive Aerial Panorama Tours

Today, Property Panorama, home of InstaView, the most prominent automated Virtual Tour and Single Property Website in America, with over 20 Million monthly unique tour views, announced the launch of America’s first Interactive Aerial Panorama Tours in partnership with Berkshire Hathaway HomeServices (BHHS) The Preferred Realty.

By |2018-09-14T15:47:08-07:00September 5th, 2018|Press Releases, Uncategorized|Comments Off on Berkshire Hathaway HomeServices The Preferred Realty is First To Launch Interactive Aerial Panorama Tours
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Newscorp Acquires OPCITY $210 Million

While I was sitting in the NAR Innovation conference, news came across the wire that News Corp, operators of Realtor.com and the realestate.au, acquired Austin based OPCITY for $210 Million. On the very same day, it became official that Pacific Union would be acquired by NYC based brokerage COMPASS. Like OPCITY, the trade was reportedly struck for north of $200 Million. Congratulations to Ben Rubenstein and Mark McLaughlin. WOW – Over $400 Million in deals done in a single day.

By |2018-09-02T08:19:50-07:00August 30th, 2018|Press Releases|1 Comment
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RE/MAX of TEXAS Agents Make Moving More Affordable

RE/MAX of Texas in concert with MooveGuru™ launched a new customer for life program available to over 5400 RE/MAX of Texas agents. Under the new program, agents may invite home buyers and sellers to save up to 15% or more on moving expenses and home ownership-related expenses though the partnership with MooveGuru.

By |2018-09-10T13:40:35-07:00August 28th, 2018|Broker-Agent Information, Press Releases|Comments Off on RE/MAX of TEXAS Agents Make Moving More Affordable
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Less Is More When It Comes To Your Corporate Boilerplate

Companies spend a lot of time and money focusing on their Elevator Pitch. As a PR professional, I can appreciate that and endorse the value of a key, succinct messaging to describe your company. My guess is so much focus has been placed on a strong Elevator Pitch because it's highly valued when a firm is out raising capital. I just wished more folks paid attention to their boilerplates.

By |2018-08-27T13:06:03-07:00August 27th, 2018|Our Services, Press Releases, Uncategorized|Comments Off on Less Is More When It Comes To Your Corporate Boilerplate
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BoxMLS Names Kevin Hughes as New CEO

So excited to hear that Kevin Hughes is back at it again in the MLS joining BoxMLS as its new Chief Executive Officer!  We’ve been watching this company for awhile now and they are doing really interesting things!  For those that have not yet heard about BoxMLS it is a new tool to help brokers and agents operate much more effectively across multiple MLS markets at once.

By |2018-08-04T18:26:45-07:00August 3rd, 2018|Main category, Press Releases|Comments Off on BoxMLS Names Kevin Hughes as New CEO
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Moxiworks Refutes Compass’ Claims Regarding Technology and Market Share

Wow, just saw this and just HAD to comment. It’s rare that we see brokers go at each other so publicly about their competitive claims, but I have to say this letter is pretty interesting. The real estate industry is rife with hyperbole and marketing claims. Our industry’s preference of opinion over fact is one of the main reasons I started a research practice within WAV Group. The birth of business intelligence is allowing brokerages new ways to substantiate or refute claims like the article from Moxiworks shown below. Moxiworks is using MLS data married with BI tools to refute [...]

By |2018-08-04T18:27:54-07:00July 30th, 2018|Broker-Agent Information, Business Intelligence, MLS Insights, Press Releases, Technology, Technology Evaluation|10 Comments
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eXp Realty Founder Glenn Sanford Named a Glassdoor Top CEO in 2018

Congratulations to our friends at eXp REALTY for achieving yet another important milestone. In addition to doubling the size of their agent count in less than 1 year, they have been able to do it while keeping their employees very happy - not an easy thing to do! What’s the their secret?   Here’s the secret sauce from where I sit. 1. Unique business model that focuses the money where it should be - in the hands of those creating value for the company - the agents 2.  Consistent training and coaching because of centralized management support 3.  Passion - [...]

By |2018-08-20T07:22:25-07:00June 20th, 2018|Broker Technology Research, Broker-Agent Information, MLS Insights, Press Releases|Comments Off on eXp Realty Founder Glenn Sanford Named a Glassdoor Top CEO in 2018
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CoreLogic Introduces Elm Street Technology’s Elevate Product to Brokers

CoreLogic’s strategic partnership team has been very busy lately. Last month they introduced a relationship with Homes.com for MLS consumer websites and with Prospects for agent CRM. In an announcement today, they have added Elm Street Technology’s Elevate brokerage solution to the mix of offerings.

By |2018-06-13T07:16:09-07:00June 13th, 2018|Main category, Press Releases|Comments Off on CoreLogic Introduces Elm Street Technology’s Elevate Product to Brokers
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Innovation Winners, 30 Industry Leaders Honored by RESO in Denver

RESO sold out its Spring Tech Summit in Denver last week three times, organizers said. Demand by industry tech and business leaders wanting to attend within the last two weeks forced the nonprofit to re-open registration twice until it pushed to capacity. The Real Estate Standards Organization filled the main ballroom to the brim, with just short of 300 people, at the hip Curtis Hotel in downtown Denver. Art Carter, RESO Chair and head of the largest MLS in the nation CRMLS, noted how far the organization had come in the last five years. One of the most vital breakthroughs: [...]

By |2018-05-02T09:25:39-07:00May 2nd, 2018|Main category, Press Releases, RESO, Technology|Comments Off on Innovation Winners, 30 Industry Leaders Honored by RESO in Denver
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The Secret to Having the Best PR Program

When I meet the “father of Public Relations,” Edward Bernays, he was in his 90s. I was a USC grad student in the School of Journalism working on my Masters in Public Relations (MPR). A small group of us had gathered at a Public Relations Student Society of America reception at a national conference to meet the living legend. His body may have been feeble, but his brain was still wickedly razor sharp.

By |2018-04-16T08:00:29-07:00April 16th, 2018|Our Company, Our Services, Press Releases|Comments Off on The Secret to Having the Best PR Program
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New Thinking Can Create a MUCH Stronger Board

You’re sitting in your board room thinking through a tough decision that needs to be made.  Many of the board members are passionate, engaged real estate professionals who have lived in the local area for their entire careers. 

By |2018-02-28T09:33:24-08:00February 28th, 2018|Broker-Agent Information, Press Releases|Comments Off on New Thinking Can Create a MUCH Stronger Board
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