Independent Brokers Find Their Secret Sauce

Real Estate is among the most competitive industries in America. On Main Street in America, only clothing stores and restaurants have as many offerings. Although Leading Real Estate Companies of the World is the clear leader in the independent broker category; they focus primarily on the largest independent brokerage in a given community. Franchise Organizations have set their eyes on the Independent Broker for many years, offering their brand, technology services, and business guidance as reasons to give up independence and join their flock. For too many years now, the independent broker has been isolated, alone, without a family to [...]

By |2018-05-03T21:22:55-07:00February 27th, 2017|Broker-Agent Information, Press Releases|Comments Off on Independent Brokers Find Their Secret Sauce

MLSListings Inc. Becomes the First Real Estate Platform to Offer Chinese Translation

Sunnyvale, CA. – February 23, 2017 – Taking the concept of local real estate to new heights, MLSListings now offers the translation of listing information into Simplified Chinese for agents and their clients. This new program is the first step in removing potential language barriers from the real estate process. “We have one of the most culturally-diverse markets in the country. For many buyers and sellers, English is not their first language. To support our agents and brokers even better, we are integratin g translation into other languages, where we can, in the tools we offer, to help them provide listing information in the [...]

By |2018-05-03T21:22:55-07:00February 27th, 2017|Broker Technology Research, MLS Insights, Press Releases|Comments Off on MLSListings Inc. Becomes the First Real Estate Platform to Offer Chinese Translation

Brokers and MLSs Get Paid To Display This Old House Content

In a press release today, Prem Luthra of Elm Street Technology unveiled his latest venture, a partnership with This Old House. You may know Prem from his work in marketing at MOVE, Cyberhomes, Real Estate Digital, Xome, and the like. One of his primary and lasting impacts to the real estate industry was the innovation around helping brokers and MLSs monetize the consumer traffic on their website. Real Estate content around listings has been pretty lack luster from the perspective of the consumer on most broker, agent, and MLS consumer facing websites. Simply stated, firms have lacked the internal resources [...]

By |2018-05-03T21:22:56-07:00February 2nd, 2017|Broker Technology Research, Broker-Agent Information, MLS Insights, Press Releases|Comments Off on Brokers and MLSs Get Paid To Display This Old House Content

Industry First from ABoR, RESO and CoreLogic Trestle Platform

Tim Dain, MLS Director at the Austin Board of REALTORS (ABoR) is known for being a tech innovator. He can now add creating an industry first to his resume, thanks to the vital support of his forward-thinking Board at ABoR, plus a big assist from Jeremy Crawford, CEO of the Real Estate Standards Organization (RESO). What ABoR announced today busts open a door for real estate tech developers that has locked out the "kid in the garage" trying to develop better real estate software, as well as major franchises developing their own software as they don't have the access to MLS data [...]

By |2018-05-03T21:22:56-07:00January 26th, 2017|Broker Technology Research, Press Releases|Comments Off on Industry First from ABoR, RESO and CoreLogic Trestle Platform

Broker Public Portal Inks Deal to Become Homesnap

●     Homesnap will be a national MLS consumer search portal ●     Portal will adhere to Fair Display Guidelines   ROCKVILLE, MD, January 19, 2017 -- Broker Public Portal, LLC and Homesnap, Inc. have executed final agreements to create the National Broker Portal, LLC, a joint venture that is equally owned by the two companies. The parties agreed that the best path to success would be served by forming a mutual partnership with Homesnap providing technology, brand and operational expertise to the new company, rather than composing a vendor agreement. The National Association of REALTORS modified their model MLS policy [...]

By |2018-05-03T21:22:57-07:00January 19th, 2017|Broker Technology Research, MLS Insights, Press Releases|Comments Off on Broker Public Portal Inks Deal to Become Homesnap

Four Brokerage Leaders Join RESO Board of Directors

For the past three years, the most impactful development in real estate technology has been driven by the Real Estate Standards Organization (RESO). This nonprofit entity defines how MLS information is formatted for use by agents and brokerage. For years, this board of directors was mostly led by a combination of MLS executives and technology vendors. However, with today’s announcement you can see that brokerage involvement has reached its highest level. But that’s not all, other new executives from many of America’s largest and finest MLSs have also volunteered to step up and participate in guiding RESO into 2017. Executive [...]

By |2018-05-03T21:23:00-07:00December 15th, 2016|Press Releases|Comments Off on Four Brokerage Leaders Join RESO Board of Directors

John Aaroe Group of Los Angeles Merges With Pacific Union

John Aaroe Group of Los Angeles has entered into a merger agreement with Pacific Union.  The combination of the two firms will bring them in line with both Alain Pinel Realtors and RealtyONEGroup, two other California based firms in the National top 10 with sales in the $12 Billion range. John Aaroe Group will retain all of its branding and management. John Aaroe Group is one of the leading independent firms on the west side of Los Angeles with more then 400 agents across 9 offices in the communities of Pasadena, Downtown LA, Toluca Lake, Studio City, Sherman Oaks, Baldwin [...]

By |2018-05-03T21:23:00-07:00December 14th, 2016|Press Releases|Comments Off on John Aaroe Group of Los Angeles Merges With Pacific Union

How did Ben Caballero – America’s #1 agent – smash his own $1B record? Hint: Builder Platform

When Ben Caballero became the first individual real estate agent to break the $1 billion production number in 2015, very few folks really understood how Ben did that. This year Ben will obliterate his own record with a stunning 35% increase in business. That’s a number north of $1.375 billion and a total of more than 3,400 home sales, up from 2,491 in 2015. Ben has won the Inman Innovator Award, was honored on stage by Gary Keller at Keller Williams MegaCamp (even though Ben is CEO of HomesUSA.com, a non-KW firm), and has been atop the RealTrends Thousand as published in the Wall Street [...]

By |2018-05-03T21:23:00-07:00December 6th, 2016|Press Releases|Comments Off on How did Ben Caballero – America’s #1 agent – smash his own $1B record? Hint: Builder Platform

Matterport Has Gone Mainstream

Matterport delivers the most immersive virtual tour experience in the marketplace for consumers to view property. Immersive is a term used frequently in business to describe something that is deeply engaging. But, the real definition is more than that. Immersive describes a digital technology or images that actively engage one’s senses and may create an altered mental state. Indeed, if you have sampled the Matterport experience, it does just that. The realism of the experience is mind altering, but it comes at a price. The cost of the tours varies by market, combining expensive and patented camera technology with sophisticated [...]

By |2018-05-03T21:23:01-07:00December 6th, 2016|Broker Technology Research, Press Releases|Comments Off on Matterport Has Gone Mainstream

PSAR and NSDCAR File to Dissolve San Diego’s Regional Multiple Listing Service (MLS) in Favor of Statewide System

October 25, 2016 (San Diego) – A dispute between the three largest real estate trade associations in San Diego County has resulted in new legal action intended to dissolve San Diego’s regional multiple listing service (MLS) that provides information on available homes for sale to more than 19,000 local real estate professionals. The local MLS, called Sandicor, Inc., is owned by three local real estate trade associations, including Pacific Southwest Association of REALTORS® (PSAR), the North San Diego County Association of REALTORS® (NSDCAR) and Greater San Diego Association of REALTORS® (SDAR). PSAR has about 2,500 members, NSDCAR has more than [...]

By |2018-05-03T21:23:02-07:00October 26th, 2016|MLS Insights, Press Releases|Comments Off on PSAR and NSDCAR File to Dissolve San Diego’s Regional Multiple Listing Service (MLS) in Favor of Statewide System

MetroList® Promotes Bill Miller to Chief Operating Officer and Names Bob Greenspan Vice President, Business Development

Sacramento, CA (October 18, 2016) – MetroList®, Northern California’s largest multiple listing service (MLS), announced today that Bill Miller has been promoted to Chief Operating Officer. Under Bill’s new leadership role, he will assume the day-to-day operational management of MetroList Services, Inc.Bill is a seasoned executive, and has been with MetroList for the 20 years, serving most recently as its Vice President and Corporate Secretary. MetroList also announced that Bob Greenspan has joined their executive team as Vice President, Business Development. Tom Beede will continue in his role as President, CEO and CFO. Bob brings over 25 years of industry [...]

By |2018-05-03T21:23:03-07:00October 20th, 2016|Press Releases|Comments Off on MetroList® Promotes Bill Miller to Chief Operating Officer and Names Bob Greenspan Vice President, Business Development

Six Ways to Get The Most From PR Wire Services

Public relations wire services like Businesswire, Marketwired or PR Newswire pre-date the Internet, but they hardly resemble their early versions.  Back in the day, they were born to feed releases directly to wire terminals in news media news rooms and investment news services like Dow Jones and Bloomberg.  A major source of their business was—and still is—publicly held companies required by securities laws to release news that materially affects their stocks.  They also have a long history with political campaigns in need of a way to reach news outlets quickly. The online world has created a greatly expanded role for [...]

By |2018-05-03T21:23:03-07:00October 19th, 2016|Press Releases|Comments Off on Six Ways to Get The Most From PR Wire Services