Nashville Based Realtracs Starts Expansion Plan
In a recent press release issued by CEO Stuart White, Realtracs announced their ambition to expand their services. WAV Group reached out to learn a bit more about the tactics that they plan to deploy.
Side is Growing and Looking for Great Brokers in 17 States
Side, Inc. is expanding to 17 states this year - much of it is underway. WAV Group met with Side to understand more about their go to market strategy and understand how they operate in the markets they enter.
HomeJab Reveals Top Trends in Pro Real Estate Photos, Video, 3D Tours, Aerial and more
Do your agents use professional real estate photographers to shoot every listing? They should if they want to stay competitive, as today, 73% of all agents use professional photography to promote every property they list. Professional photos, video, virtual staging immersive 3D tours, aerial photography, and the use of twilight photos by agents are all covered in a brand-new survey from HomeJab. If you use professional photographers and other visual assets to promote your property listings and don’t know HomeJab, you should. Go to HomeJab.com and see for yourself how they connect you with top local photographers and deliver a [...]
Delta Media’s “Fresh” take on real estate advertising
Every so often, a real estate-related advertising campaign emerges that cuts through the clutter to make a strong audience connection. Not too long ago, Zillow, like the old AT&T tv ads, tugged at our homeownership heartstrings. The National Association of Realtors' ads used fictional Realtor Phil Dunphy from Modern Family to make us laugh. Go back 30 years to find the groundbreaking Great Western Bank commercials featuring Dennis Weaver. These brilliant TV ads spoke to both a B2B audience (Realtors) and B2C (consumers) with the same powerful "use a Realtor" message. My favorite one has Dennis walking in front of [...]
RatePlug integrates with OneHome from CoreLogic, Displaying Real-Time Mortgage Payment Information and Finance Options on Property Listings
While some think of MLS systems only as utility tools, they often overlook the incredible marketing power of the MLS; it delivers the ability to agents to explore with past clients, current customers and prospects via the robust prospecting tools available in MLS systems - such as OneHome from Corelogic.
First Ever, A PropTech Franchise from MooveGuru
MooveGuru is pioneering a their first PropTech franchise program that allows local franchisees to offer their services to local agents and brokers - but this is the first localized service.
Elm Street Technology Acquires Austin-Based Digital Marketing Company OutboundEngine
WAV Group would like to congratulate Elm Street Technology for their 5th acquisition this year. In acquiring Outbound Engine, they take the lead in acquisitions and hold the title of the most active private equity backed company in real estate by unit volume of companies acquired this year (Stone Point Capital is the leader by dollar volume).
Brian Donnellan, President and CEO of Bright MLS, Named MLS Executive of the Year
The Council of Multiple Listing Services (CMLS) named Brian Donnellan, President and CEO of Bright MLS, the seventh recipient of the Shuttleworth MLS Executive of the Year Award during the virtual CMLS conference (CMLS2021) on September 22.
Kathy Condon, President and CEO of MLS PIN Inducted into CMLS Hall of Fame
A humble customer servant; Kathy goes to the mat for her brokers everyday - driving home technology innovation and business-friendly policies, training and support. She is a joy to work with and has found a winning way for a privately-owned MLS to work productively with NAR policies and programs. So well-deserved! Hats off to you Kathy!
Council of Multiple Listing Services (CMLS) hires TJ Bolan as Director of Programs
Congratulations CMLS for a great addition to your team TJ Bolan! His depth of expertise as a rising star at Northwest MLS blended with his experience launching 80 new markets for REDFIN makes him an ideal Director of Programs! We are honored that WAV Group was able to recruit TJ For this pivotal position!
Customer for Life: MooveGuru Is a Service Consumers Use
One market segment that WAV Group has been keeping a close eye on is moving concierge. In a press release issued today, MooveGuru reports that their home service providers have been used over nine million times by agent customers.
F.C. Tucker Company and Front Porch Real Estate Join Forces
F.C. Tucker, Indiana’s largest independently owned real estate firm, has joined forces with Front Porch Real Estate – a 190-agent independent real estate brokerage with offices in central and southeastern Indiana. This increases F.C. Tucker’s market share by 3.5 percent.