The California Association of REALTORS® has partnered with Rental Beast to make rental technology tools and solutions available to California agents, brokerages, Associations, and MLSs with single sign-on (SSO) integration.
All of us at the WAV Group would like to congratulate our co-founder, Marilyn Wilson for her eager and distinguished commitment to inform the nation’s lawmakers on small business issues. Marilyn is serving in her second term on the board.
Real estate technology is an important, strategic decision and a key differentiating factor for many of our clients today. With the development of web3 - and the growth in that community - we are confident that real estate technology has a prominent place and a bright future with web3. It is important that we establish this new division and center of excellence to help our clients navigate the opportunities that lay ahead - and practically limitless inventory.
Something that you do not see very often in real estate is a lockbox vendor replacement. They rarely happen because of the number of lockboxes out in the field. Unless the vendor relationship breaks down or the vendor is mandating that the old lockboxes be replaced or are unsupported – ultimately, change does not happen. MIBOR made the change to begin using bluetooth-enabled Master Lock boxes.
MLSPIN, one of the largest and best run MLSs in the country made the smart step to hire a broker executive to take the reins from Kathy Condin after her celebrated 44 year career! With Erminio Grasso’s depth of experience running highly successful brokerages, he brings a whole new dimension to MLS leadership.
Managing Partners Marilyn Wilson and Victor Lund are joined by WAV Group Communications President, Kevin Hawkins and PR and Communication Strategist, Myra Jolivet in this year’s exclusive group of industry leaders who have made newsworthy contributions to the real estate industry.
If you did not catch this release yesterday - it's worth a look if you are a broker, title company, or mortgage company. MooveGuru is one numerous companies who are developing services for homeownership that are provided by brokers, title companies, and mortgage companies to consumers.
In a recent press release issued by CEO Stuart White, Realtracs announced their ambition to expand their services. WAV Group reached out to learn a bit more about the tactics that they plan to deploy.
Side, Inc. is expanding to 17 states this year - much of it is underway. WAV Group met with Side to understand more about their go to market strategy and understand how they operate in the markets they enter.
Do your agents use professional real estate photographers to shoot every listing? They should if they want to stay competitive, as today, 73% of all agents use professional photography to promote every property they list. Professional photos, video, virtual staging immersive 3D tours, aerial photography, and the use of twilight photos by agents are all covered in a brand-new survey from HomeJab. If you use professional photographers and other visual assets to promote your property listings and don’t know HomeJab, you should. Go to HomeJab.com and see for yourself how they connect you with top local photographers and deliver a [...]
Every so often, a real estate-related advertising campaign emerges that cuts through the clutter to make a strong audience connection. Not too long ago, Zillow, like the old AT&T tv ads, tugged at our homeownership heartstrings. The National Association of Realtors' ads used fictional Realtor Phil Dunphy from Modern Family to make us laugh. Go back 30 years to find the groundbreaking Great Western Bank commercials featuring Dennis Weaver. These brilliant TV ads spoke to both a B2B audience (Realtors) and B2C (consumers) with the same powerful "use a Realtor" message. My favorite one has Dennis walking in front of [...]
While some think of MLS systems only as utility tools, they often overlook the incredible marketing power of the MLS; it delivers the ability to agents to explore with past clients, current customers and prospects via the robust prospecting tools available in MLS systems - such as OneHome from Corelogic.
