Technology Evaluation Archives

Video Marketing – Becoming Mainstream

With all the marketing tools at your disposable, what should you use to stand out from the competition? Staying ahead of the curve allows you to maximize your marketing ROI and attract new clients. We are all looking for the secret sauce – the way to differentiate our business from the pack and gain a strong leadership position that none of our competitors will ever be able to match. While we can dream, we can never realize this goal unless we continually look for ways to re-invent our business. To be a star in real estate, we always need to [...]

By Marilyn Wilson|2020-11-06T06:51:15-08:00May 7th, 2014|Broker-Agent Information, Main category, Our Services, Reports, Technology Evaluation|10 Comments

Transaction Management Update

WAV Group performed Transaction Management research in 2005 and in 2009. The goal of the research was to survey trends in Transaction Management adoption. On Wednesday of this week, RE Technology will be hosting a candid conversation with DocuSign’s lead Transaction Management Vice President, Glenn Shimkus. There will be a 30 minute discussion of today’s Transaction Management challenges and a 15 minute overview of their new enterprise solution (They have had an agent solution for some time now). Here is the webinar information – please join us! Brokers: Accelerate Your Business with DocuSign for Real Estate RE Technology invites you [...]

By Victor Lund|2018-05-03T21:24:14-07:00March 24th, 2014|Broker-Agent Information, Main category, Press Releases, Technology Evaluation|2 Comments

A Potential New Role for the MLS

The home buying process and obtaining a mortgage are inextricably linked. The Mortgage industry has been pushed to the forefront by the recent mortgage crisis, marked by unprecedented rates of loan delinquencies, defaults, and foreclosures. Recent studies on this topic cite various causes, including risky product offerings, economic conditions, a housing price bubble, adverse selection, and questionable marketing practices Today, MLS organizations are positioned to play a much broader role through their network of subscribers to leverage technology to make the process of buying and selling a home much more efficient and effective. Some of the most innovative MLS organizations [...]

By Marilyn Wilson|2018-05-03T21:24:15-07:00March 13th, 2014|Main category, MLS Insights, Reports, Technology Evaluation|Comments Off

New Listing Alerts Favor Portals

Sometimes you really need to dig into the nitty-gritty details of something to understand how home shoppers behave and why they make choices when using online property information websites. For this particular case study, I am looking for a multi-unit residential complex in North Hollywood, CA. The Dynamics I am working with a REALTOR® - actually a team of REALTORS®. They “found me” through a sign call when I was driving neighborhoods. My needs – An investment property that is walkable to dance studios since parking is horrid. Parking. Cash-flow neutral with 25% down. Safe neighborhood. North Hollywood is part of [...]

By Victor Lund|2018-05-03T21:24:16-07:00March 10th, 2014|Main category, MLS Insights, Technology Evaluation|1 Comment

What MRED Teaches Us About Mobile

Midwest Real Estate Data (MRED) is the MLS of the Chicagoland area. It encompasses Chicago and the surrounding region. It is among the largest MLSs in the nation. As you know, here at WAV Group, we love data and charts. Any ability to track trends in our industry that are supported by data lends credence to the strategic planning efforts across our industry. Let's take a closer examination of this graph. Copyright 2014 Chicago Agent magazine, reprinted with permission Adoption Curve The first thing you'll notice is that mobile adoption is not a hockey stick. It was in 2011 [...]

By Victor Lund|2018-05-03T21:24:16-07:00February 14th, 2014|Broker Technology Research, Broker-Agent Information, Main category, Technology Evaluation|Comments Off

Hybrid Regionalization – Right For Your MLS?

We all know there are too many MLSs in the US and over the years the real market areas have expanded forcing agents to belong to multiple MLSs in many areas. This means more costs, data inefficiencies and often the need to learn and operate multiple MLS systems. It isn’t good for brokers, agents or consumers so why hasn’t their been more consolidation of MLSs more quickly? The answer, of course, is protectionism. Even though consolidation would be in everyone’s best interest there is still a local desire to maintain control and identity at the MLS level. Brokers also worry [...]

By Victor Lund|2018-05-03T21:24:17-07:00February 10th, 2014|Main category, MLS Insights, Our Services, Technology Evaluation|4 Comments

Invitation to Participate in the 2014 WAV Group Broker Technology Adoption Survey

As real estate agents and brokers strive to develop a process to improve every area of their trade, technology supports them. However, with so many solutions, it is difficult to understand what solutions count the most and to whom. Think of the long list of solutions – website, lead management, CRM, drip marketing, email marketing, CMA, email, transaction management, document management, online advertising, SEO, listing syndication, tax systems, mobile solutions for everything, scheduling software, accounting systems, market stats, digital signatures, forms software, recruiting tools. It is quite a list. The goal of the Broker Technology Adoption Survey is to understand [...]

By Victor Lund|2018-05-03T21:24:17-07:00February 5th, 2014|Broker Technology Research, Main category, Our Services, Technology Evaluation|Comments Off

Cartavi Adds Gusto to Version 3.3

Since being acquired by DocuSign, Cartavi has been working away at developing the golden triangle of the real estate document management echo system: Forms, Signature, and Storage. Better yet, they focus on making it happen on mobile first. Before this new release, signing a document was kind of clunky. You had to open your document in DocuSign, add signatures, sign it, then pull the completed document back into Cartavi. Now, you can sign any document right inside of Cartavi using DocuSign Ink. New Integrations They took a complicated workflow and narrowed it down. When you look at a document today [...]

By Victor Lund|2018-05-03T21:24:18-07:00January 20th, 2014|Broker Technology Research, Broker-Agent Information, Main category, Press Releases, Technology Evaluation|Comments Off

Brokers Should Audit Their MLS

2014 may well be the year of the broker, or as they are referred to in MLS speak, the year of the Participant. If your MLS has adopted the National Association of REALTORS® template for MLS Rules and Regulations, you will find that brokers are Participants and agents are Subscribers. As a Participant in the MLS, brokers accept full responsibility to adhere to MLS rules and regulations. The MLS does a pretty good job of enforcing those rules. But who among you is making sure that the MLS is not running afoul? WAV Group MLS clients are traditionally the largest [...]

By Victor Lund|2018-05-03T21:24:20-07:00December 30th, 2013|Broker Technology Research, Main category, MLS Insights, Strategic Planning, Technology Evaluation|Comments Off

Build Broker Support of your MLS Consumer Website with this FREE tool!

Build Broker Support of your MLS Consumer Website with this FREE tool! MLS Consumer Facing websites collectively deliver millions of leads and thousands of inquiries for their subscribers every year. In every market that I have evaluated the MLS delivers 2 to 3 times the number of inquiries that any other leading third party site does including Zillow and Trulia. Sadly, most brokers and agents are not aware of this amazing value they receive from their MLSs. I solidly believe that if MLSs did a better job of communicating the amazing marketing value of these sites, brokers of all sizes [...]

By Marilyn Wilson|2018-05-03T21:24:21-07:00December 19th, 2013|Broker Technology Research, MLS Insights, Technology Evaluation|Comments Off