Prudential California/Nevada CEO Krafchow names new company co-presidents

In a news release today, Ed Krafchow, CEO of Prudential California Realty and Prudential Nevada Realty placed his confidence in David Gardner and Pat Shea as co-Presidents of his company. Together, they will assume the role of continuing to guide this great brokerage down the path of success that Krafchow began so many years ago. It is really a great story about two REALTORS, Agents, like so many others that join the ranks each day. These two passionate individuals grew up in the industry, and like Krafchow - share a vision for managing a brokerage with highly trained agents, leveraging [...]

By |2018-05-03T21:26:01-07:00September 25th, 2010|Main category|Comments Off on Prudential California/Nevada CEO Krafchow names new company co-presidents

Concerned about Lower Real Estate Commission Rates? Try Transaction Management

Today’s real estate consumer communicates very differently with their agent than in past times.  Unlike boomers who like to get to know their agent and work with them in person, Gen Y’s prefer to do most things electronically.  They ask for you to send them an update to a contract via text.   They want you to set them up on auto email from your MLS system to look for listings that match their search criteria. Bottomline, they want to just “get it done". They don’t have the time or interest to really get to know and the true skills you [...]

By |2018-05-03T21:26:01-07:00September 24th, 2010|Broker Technology Research, Broker-Agent Information, Main category|Comments Off on Concerned about Lower Real Estate Commission Rates? Try Transaction Management